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Week In Marketing: McDonald’s Health Campaign, Twitter vs Snapchat, Video Platforms, Millennials

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McDonald’s Attempts to Have a Healthy Campaign With the Olympics dominating the news and the new Pokémon Go game, there is a clear burst for healthy living in America. McDonald’s is trying to hop on top of this trending topic by including fitness trackers as kids toys in their happy meals. However, recently the “Step […]

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